뜨거운 불판위에 올려진 스테이크와 폭립들이 보입니다. 이 맛있는 음식들을 자세히 보니 산림이 불에 타는 듯 파괴되고 있는데요. 이 인쇄광고는 사람들이 음식을 생산하기 위해 농장 공간을 불법으로 마련하고, 환경보호를 어기는 현실을 표현한 환경보호단체 Robin Wood 의 광고였습니다.
Advertising Agency: Serviceplan Group
Chief Creative Officer: Alex Schill
Chief Creative Officer Germany: Matthias Harbeck
Creative Managing Director Serviceplan Campaign X: Markus Maczey
Creative Managing Director Serviceplan Campaign X: Hans-Peter Sporer
Executive Creative Director Serviceplan Campaign X: Luitgard Hagl
Management Supervisor Serviceplan Campaign X: Julian Rinnewitz
Senior Art Director Serviceplan Campaign X: Michael Lux
Junior Copywriter Serviceplan Campaign X: Jan Cordes
Junior Art Director Serviceplan Campaign X: Norman Neblich
Junior Account Manager Serviceplan Campaign X: Sophia Goossens
Group Head Consultant & Planner & Creative Media Manager Mediaplus Media 1: Jonas Binder
Producer: Geert Jansen / The Artbox BV
Photographer/Illustrator: Fulco Smit Roeters
